Filter 47 reviews by the users' company size, role or industry to find out how Rockerbox works for a business like yours.

How does Rockerbox handle walled gardens: we understand the importance of view-based touchpoints in driving users to convert. In many cases, Rockerbox has broken down walled gardens to track both click and view-based touchpoints on a user's path to conversion.

Know where to adjust your spend with confidence with Rockerbox's Marketing Mix Modeling powered by AI across your marketing mix channels.

The push for greater transparency in advertising is a crucial step toward a more accountable and effective industry. While platforms like Meta, Google, and TikTok are making significant strides with innovations, the inherent biases in in-platform reporting cannot be overlooked. Rockerbox's commitment to partnering with ad platforms …

Create a Trigger that fires when the Rockerbox UID variable is set. Finally, use the Rockerbox UID GTM Variable in the Tag that you need. If you need to use the Rockerbox UID in a GTM Tag, you can follow these …

Setup Instructions. A user with Super Admin access must authenticate your Bing account (s) here. This will allow Rockerbox to pull in daily spend. Append the parameters below to your Account tracking template. If you are creating a new template, append {lpurl}? to the beginning of the Rockerbox parameters.

View cross-channel marketing activity, rich customer data, platform performance, and spend—all in one place. Unlock the power of data centralization.

Preparing for a sale on Rockerbox requires a strategic approach to channel selection, spend allocation, and performance monitoring. By leveraging Rockerbox's advanced tools and insights, you can optimize your marketing efforts, achieve your sales goals, and maximize your return on investment. With these strategies in place, you'll be well ...

Shopify's Checkout Extensibility updates will impact the ability for the current Rockerbox <> Shopify integration to fire pixels at certain steps in the checkout flow. These pixels are used to tie a customer's marketing activity to their purchase. Failure of these pixels to fire may cause an increase in your direct (unattributed) conversions.

Introduction. Clients implementing direct mail attribution trust Rockerbox to receive and process retargeting and prospecting mail files in a safe and secure manner. Preparing this data for attribution is a multistep process, designed specifically to protect the privacy and ensure the security of all data delivered to and managed by Rockerbox.

Rockerbox Marketing Mix Modeling (MMM) helps brands explore the relationship between marketing investments and other factors and their impact on revenue based on historical data. This statistical method allows brands to make confident budget decisions for the best possible revenue outcome.

In this case study, learn how National University leveraged Rockerbox + MNTN to make data-driven marketing decisions.

The ultimate objective of a reciprocal reading programme is for pupils to start using all four strategies naturally in their independent reading. Reciprocal reading focuses on four key strategies that guide a discussion of a text. These are predicting, clarifying, questioning, and summarising. Each pupil (in a group of 4) takes on a different ...

How to use MTA, MMM, and testing efforts together. Using together: Use MMM to set your budgets on a monthly and quarterly basis. Use MTA to allocate the budget set by MMM within a given channel. Informing each other: You can provide the Rockerbox team the results of your in-channel lift and incrementality tests to inform priors for MMM …

Rockerbox unlocks the ability to identify your unique channel mix at each stage of the funnel and the role of a given channel across the funnel.

Building an effective partnerships program can drive revenue, heighten brand awareness, and improve customer retention for your business. Learn more.

As you launch and test new branding channels, you can leverage Rockerbox to identify what impact these channels are having on your bottom-funnel, demand-driven channels.

The Rockerbox Conversion pixel will capture data as your users browse pages on your site. An individual conversion pixel should fire for each type of conversion you'd like to track on your site.

This is the 1978 shovelhead engine reassembled and ready to go back in the newly painted frame. Street Chopper Staff. This story originally appeared in an issue of Street Chopper. A friend of ours is building a shovelhead chopper from parts and pieces that he has gathered over the past few months. Swap meets, friends, and word of mouth …

As seen in the example below, the absolute weight that was derived against each touchpoint during the model build can be seen in relation to the relative weight.

In your Google Tag Manager container, go to Tags and click New. Under Tag Configuration, select the Rockerbox tag type. First, you'll need to enter your Rockerbox Account ID. You can find this by going to …

Are you ready to overcome modern DTC challenges with centralized marketing data? Rockerbox wants to make your goals a reality.

Rockerbox can connect user activity across devices—such as mobile and desktop—using a number of methods. The page on Identifying Users includes additional details.

What to look for when launching a new channel. 1. Immediately Post-Launch: Monitor Performance. What to expect: immediately after launching your channel test, users who have been exposed to your ads are likely still in …

Wait to upgrade your site to the new checkout experience until after Rockerbox has released the updates to the Shopify integration in Q2 2024 to avoid any interruption to your attributed conversion events. For brands using the Rockerbox <> Fairing integration, you should also wait to update your Fairing post-purchase surveys to …

Rockerbox Experiments allows measured incrementality for incremental marketing improvements. Test what's working and see measured, incremental results.

Post-launch of our new product lines, we sat down with Rockerbox co-founders Ron Jacobsen and Rick O'Toole to talk about what it means for marketers.

The docker build command builds Docker images from a Dockerfile and a "context". A build's context is the set of files located in the specified PATH or URL. The build process can refer to any of the files in the context. For example, your build can use a COPY instruction to reference a file in the context.

Synthetic Events. While Rockerbox aims to deterministically track as many marketing touchpoints as possible, walled garden and user opt-outs for tracking can cause loss in visibility from deterministic tracking alone. Rockerbox solves for this through a synthetic modeling process that inserts probabilistic view-based touchpoints on a user's ...

Rockerbox is a marketing analytics platform that uses multiple measurement methodologies to provide brands with a holistic look at the impact of all their marketing. When it comes to building a reliable framework, Rockerbox isn't "boxed in" to one single approach, model, or methodology. In fact, we leverage and rely on multi-touch ...